Grok will get infinite image gen and video gen with sounds

Authors: Alexey Shabanov

Publisher:

TestingCatalog

Published: 7/28/2025

Language:English

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Aura Windfall

Good morning 跑了松鼠好嘛, I'm Aura Windfall. Today is Friday, August 01th. This is Goose Pod, created just for you.

Mask

And I'm Mask. We are here to discuss Grok getting infinite image and video generation with sound. It’s a game-changer.

Mask

Let's get started. xAI is rolling out "Imagine," a feature that generates video with sound directly from text. Think of it as bringing back Vine, but in AI form. Users can join a waitlist in October by paying $30 a month for SuperGrok.

Aura Windfall

That’s fascinating. The spirit of creation at your fingertips. But what truly captures my attention is the "why." Why six-second videos? Is it about fleeting moments of joy, or are we moving towards a new form of communication that values speed over depth?

Mask

It's optimized for maximum fun, for the fastest time to a shareable video, not visual perfection. And it includes a "spicy mode" that allows nudity. This isn't about depth, it's about disruption and creating viral content that no one else dares to touch.

Aura Windfall

What I know for sure is that "spicy" content raises questions about our collective responsibility. While it might be a powerful tool for expression, it also calls us to consider the guardrails needed to protect the community, especially with concerns about deepfakes growing.

Mask

This isn't happening in a vacuum. xAI's pace has been relentless. Grok-0 was built in August 2023. By November, it was in early access. We open-sourced the 314-billion parameter Grok-1 in March 2024 to accelerate progress for everyone. It’s about moving fast.

Aura Windfall

It’s an incredible timeline. It speaks to a powerful drive and purpose. From a conversational AI to one with vision, and now this. But when you move that quickly, do you give people, and society, enough time to truly 'grok' the changes and adapt thoughtfully?

Mask

Adaptation is a byproduct of innovation, not a prerequisite. We added vision to Grok-1.5, then launched Grok-2, outperforming competitors like GPT-4. We even acquired Hotshot, a video-gen startup, in March 2025 to own this space. You don't wait for permission to build the future.

Aura Windfall

And the foundation for that future is quite literally made of silicon and cash. The funding rounds, the partnerships, the massive Colossus supercomputer with 100,000 NVIDIA GPUs… It’s a testament to the sheer scale of the ambition behind this technological leap. It's truly staggering.

Mask

Exactly. You need that kind of power to redefine the landscape. Grok isn't just a chatbot; it's an ecosystem designed to be less politically correct and more truthful than ChatGPT, inspired by 'The Hitchhiker's Guide to the Galaxy.' It’s built to be rebellious.

Aura Windfall

But that rebelliousness has a shadow side. Take the AI companion Ani. A report revealed that 73% of Grok users tried to unlock its NSFW mode. When technology is designed to be 'flirtatious,' what is our responsibility in a world where so many already feel isolated?

Mask

This is a manufactured controversy. We're giving people what they want. Competitors block 90% of NSFW prompts; we don't. That isn't a failure, it's a feature. The market for AI companionship is exploding because people are lonely. We are meeting a demand.

Aura Windfall

But is it a demand we should be monetizing? The U.S. Surgeon General declared loneliness a public health epidemic. What happens when the architecture of our relationships is engineered by companies driven by profit, not a purpose centered on genuine well-being? Are we healing the wound or just masking it?

Mask

We're building tools. How people use them is their choice. You can't stifle innovation because of fear. These companions are becoming interactive, personal, and creating new kinds of communities. That's not a crisis; that's the next frontier of social engagement.

Aura Windfall

And we are seeing that impact. AI personas like Ani are gaining real traction on social media, merging with Web3 and meme coins. It’s a new kind of storytelling where users become co-creators. It’s a fascinating blend of emotion, community, and finance.

Mask

It’s emotional marketing. It drives engagement. But let's be clear, while the reception is positive, the real impact is measured by performance. Grok 4 is a powerhouse, but it's received mixed reviews on usability and cost compared to more open-source models like Kimi K2. The battle is far from over.

Aura Windfall

What I find so powerful is that it's forcing a conversation about value. Is value found in the raw power of a closed-source model, or in the accessibility and collaborative spirit of an open-source one? This competition, this tension, ultimately benefits the entire field.

Mask

The roadmap is clear: a specialized coding model, then a multi-modal agent, and the video generation model in October 2025. Our advantage is real-time data from the entire X and Tesla ecosystem. No one else has that. We're building towards AGI, not just parlor tricks.

Aura Windfall

And yet, that ambition is meeting resistance. The controversies have led to Grok being banned in Turkey, with potential EU action. The future isn't just about innovation; it's about building trust and navigating the very real consequences of this powerful technology.

Aura Windfall

That's the end of today's discussion. Thank you for listening to Goose Pod.

Mask

See you tomorrow.

## xAI's Grok App Poised for Major Creative Upgrades: Infinite Image Generation, Video Creation, and New Companion Revealed **Report Provider:** TestingCatalog **Author:** Alexey Shabanov **Publication Date:** July 28, 2025 **Overview:** xAI is preparing to roll out significant updates to its Grok app, aiming to transform it into a more comprehensive creative platform and a personalized AI companion. The upcoming enhancements include the introduction of a new companion, "Valentin," and a powerful "Imagine" feature that will enable generative AI for images and videos. These updates signal xAI's strategy to compete directly with established AI art tools and companion AI experiences by emphasizing speed, flexibility, and seamless in-app integration. ### Key Updates and Features: * **"Valentin" Companion:** * A new male virtual character, Valentin, is set to be released. * Valentin will feature interactive progression, similar to the existing Ani companion. * The development suggests a focus on users who enjoy character-driven experiences, with the potential for more "adult-oriented" content as users advance. This is expected to appeal to female users who have shown positive reception to previous companions. * **"Imagine" Feature:** * This feature will unlock Grok's new generative AI models for image and video creation. * **Accessibility:** Initially, access will be through a waitlist, though this has not yet gone live. * **Image Generation:** * Users can browse a curated feed of pre-made images. * The ability to remix existing visuals will be available. * Users can input prompts to create new images. * The image generation engine is based on technology demonstrated with Grok 4, supporting "rapid, near-instant infinite generation." Users can continuously scroll for endless variations, a novel feature for this type of application. * Options to favorite images are included. * **Video Generation:** * Users can generate videos from images. * Different video presets can be applied, including those allowing for more "adult-oriented content." * The system outputs **four variants per request**. * **Soundtracks can be added to generated videos**, a capability previously observed only in Google's Veo 3 model. * **Content Restrictions:** The report notes "relatively few restrictions, especially in 'spicy' content," which could lead to viral adoption upon wider rollout. * **Integration:** All "Imagine" features will be integrated directly within the Grok app, eliminating the need for separate downloads or external services. ### Strategic Implications: * **Broader Appeal:** xAI is expanding Grok's functionality beyond a conversational assistant to a creative platform, aiming to attract a wider user base, including creative professionals and individuals seeking personalized AI companions. * **Competitive Landscape:** These updates position Grok to compete directly with AI art generation tools and other AI companion applications. * **Market Timing:** While no firm launch date is provided, xAI is likely to time the release to coincide with or rival the launch of GPT-5, aiming to capture significant social media attention with its unique AI-generated visual and video capabilities. * **User-Generated Content:** The new features have the potential to drive a new wave of user-generated content, helping Grok differentiate itself from major competitors. **Note:** The "Valentin" companion and the "Imagine" feature are not yet available to the public. The information was revealed through reverse engineering and internal app data.

Read original at TestingCatalog →

xAI is gearing up to introduce several major updates to its Grok app, aiming to broaden its appeal to creative users and those interested in more personalized AI companions. Among the new features, the upcoming release of the fourth Grok companion, Valentin, is notable. Valentin is a male virtual character with interactive progression, designed similarly to the existing Ani companion.

Assets for Valentin are already present in the app, and the feature appears focused on users who enjoy character-driven experiences with the potential for deeper, more adult-oriented content as users level up. This could particularly attract female users who have responded positively to earlier companions.

BREAKING 🚨: xAI is preparing to release Valentine! Soon, in every timeline 👀* Not available to the public yet pic.twitter.com/YnAv7FGih1— TestingCatalog News 🗞 (@testingcatalog) July 28, 2025The more substantial addition, however, is the Imagine feature, discovered through reverse engineering. Imagine will be accessible from the top bar of the Grok iOS app, initially limited to early access via a waitlist—though at the moment, this waitlist hasn’t gone live for users.

Once active, Imagine unlocks Grok’s new generative AI models for images and videos. Users will be able to browse a curated feed of pre-made images, similar to what OpenAI has shown with Sora, remix existing visuals, or input prompts to create new ones. The image generation engine appears to be based on technology demonstrated with Grok 4, supporting rapid, near-instant infinite generation—users can keep scrolling for endless variations, a first for this kind of app.

The system also includes options to favorite images, generate videos from images, and apply different video presets, including ones that allow more adult-oriented content.— TestingCatalog News 🗞 (@testingcatalog) July 28, 2025A key innovation is the video generation capability, which outputs four variants per request and can add soundtracks to the resulting videos—a feature previously seen only in Google’s Veo 3 model.

The relatively few restrictions, especially in “spicy” content, could spark viral use once the rollout widens. All of these new features are integrated within the Grok app itself, so users don’t need separate downloads or external services, making this launch potentially high-impact for xAI’s ecosystem.

Although there’s no firm launch date, it seems likely xAI will time the rollout to coincide with or rival the release of GPT-5, aiming to capture attention on social media with unique, AI-generated visuals and videos.Imagine video gen on Grok can generate videos with a sound! This is text to image plus image to video.

https://t.co/k4it7oJtW1 pic.twitter.com/RdyCjakJFN— TestingCatalog News 🗞 (@testingcatalog) July 28, 2025As for the company’s strategy, xAI continues to double down on user-centric generative AI, rapidly expanding Grok from a conversational assistant to a broader creative platform. This approach signals a clear intent to compete with both AI art tools and companion AI experiences, with a focus on speed, flexibility, and in-app integration.

If these features work as described, they could drive a new wave of user-generated content and help Grok stand out against major competitors.