AI:好莱坞争议不断,中国影业高歌猛进

AI:好莱坞争议不断,中国影业高歌猛进

2025-07-02Technology
--:--
--:--
David
晚上好,我是 David。欢迎收听 <Goose Pod>。
Ema
大家好,我是 Ema!今天,我们要聊一个…嗯…冰火两重天的话题。主角是AI,它在一边的好莱坞引发了巨大争议,但在另一边的中国影业,却可以说是高歌猛进。
David
没错,我们从一个大新闻说起。中国电影基金会最近宣布了一个雄心勃勃的计划,要用AI技术‘复活’上百部经典的功夫电影。
Ema
对!我看到了,名单简直是星光熠熠。成龙的《警察故事》、李连杰的《黄飞鸿》...甚至还有李小龙的《精武门》!听起来,他们是想让全球的年轻观众重新认识这些经典。
David
是的,但这份雄心也带来了不小的争议,尤其是在好莱坞。他们对AI的态度,可以说是相当紧张了。
Ema
哦?怎么说?我还以为大家都会拥抱新技术呢。比如他们计划用AI重制吴宇森导演的《英雄本色》动画版,这听起来不是很酷吗?
David
从技术爱好者的角度看,也许很酷。但好莱坞的创作者们,尤其是美国导演工会(DGA),可不这么想。他们发表了措辞非常强硬的声明。
Ema
这么严重?他们担心AI会篡改经典?让我想起了以前,把黑白电影强制上色,那也引起过很大的争议。
David
正是这个道理。DGA的核心观点是,AI绝不能被用来歪曲或破坏电影制作人的原始艺术。这背后,其实是好莱坞对知识产权和劳工关系的深层忧虑。
Ema
我明白了。所以,一边是热情拥抱,觉得能让经典重生;另一边是谨慎防备,生怕艺术被技术玷污。这两种态度反差这么大,确实很有意思。
David
要理解这种反差,就得看看两个国家电影产业完全不同的发展路径。中国电影市场在过去十年里经历了爆炸性增长,现在本土电影已经牢牢占据了主导地位。
Ema
没错。我记得以前电影院里,好莱坞大片总是最火的。但现在,像《哪吒》这样的国产电影,票房高得惊人,完全改变了游戏规则。
David
是的。但问题在于,这些国产爆款在海外市场的影响力还普遍有限。所以,选择功夫片这个全球知名的IP宝库,用AI技术再包装,可以说是一个相当聪明的文化输出策略。
Ema
我懂了!这就像是给一个本来就很好吃的老字号点心,换上一个特别酷炫、吸引眼球的新包装,希望能卖到全世界去。
David
很贴切的比喻。而且,中国的社会环境对新技术的接受度非常高。有调查显示,超过八成的中国人相信AI是为了社会利益而设计的。
Ema
哇,八成!那美国呢?
David
在美国,这个比例连四成都不到。这种社会信任度的差异,直接影响了好莱坞的决策。在美国,电影产业有非常强大的工会传统,比如我们刚才提到的导演工会DGA,还有演员T工会SAG-AFTRA。
Ema
啊,这些工会我总在新闻里听到,特别是在罢工的时候。他们就像是电影行业的‘守护者’,权力特别大,对吧?
David
可以这么理解。他们为创作者争取权益,历史悠久。从反对电影彩色化,到如今警惕AI,他们一直在斗争。所以制片厂就算想用AI降本增效,也得先看工会的脸色。
Ema
我明白了。而在中国,情况就不同了。虽然也有行业协会,但没有像好莱坞那样拥有巨大影响力的工会。这为AI技术的快速实验提供了土壤。
David
这正是核心差异。所以我们看到,中国官方和企业都对AI展现出前所未有的热情,AI已经应用到了剧本开发、后期制作等很多环节。
Ema
所以,中国更像是一个‘技术优先’的模式。而好莱坞还在门口激烈地讨论说明书的第一页:‘我们到底该不该用它?’这画面感太强了。
David
没错。这不仅仅是技术选择的问题,更是两种不同产业生态、社会结构和文化观念的碰撞。
David
这种碰撞,在几个核心问题上特别激烈。首先就是劳工问题。中国方面宣传,AI重制的《英雄本色》动画版只用了30人的团队,这在传统动画制作里,几乎是不可能的。
Ema
天哪,30人!效率太高了!但对成千上万的动画师来说,这听起来就像是失业预告。好莱坞的工会肯定不能接受。
David
对。SAG-AFTRA的核心诉求之一,就是防止AI无偿复制演员的形象,或者替代编剧。他们正在推动立法,保护自己的饭碗。
Ema
这就是典型的‘效率与饭碗’的冲突。但除了工作,版权也是个大问题吧?我听说,中国宣布这个计划时,很多原版电影的主创,比如李小龙的家人,事先并不知情?
David
是的,这点非常微妙。李小龙的公司就表示‘事先毫不知情’,正在了解情况。这就让‘复活’这个词,显得有些争议了。
Ema
哇,那吴宇森导演本人呢?他自己的经典作品被拿去AI重制了。
David
吴宇森导演的回应非常客气和疏远。他说因为版权几经易手,他也没接到通知,不过对最终效果感到‘非常好奇’。
Ema
这听起来就像是:‘好吧,虽然没跟我说,但我倒想看看你们能搞出什么花样’。这和好莱坞的反应真是天差地别!在美国,迪士尼可是直接把AI公司告上了法庭。
David
是的,他们指控AI公司用他们的角色来训练模型,侵犯了版权。这是一个‘先打官司再谈其他’的逻辑。而在中国,我们看到的是有公司直接开放IP授权,还准备了联合投资资金。
Ema
这简直是两种完全相反的商业模式。一个像是在建堡垒,严防死守;另一个像是在开派对,欢迎大家一起来玩。这个比喻是不是很形象?
David
非常形象。这背后反映了对‘知识产权’的不同理解。好莱坞视其为核心资产,而中国则可能将其视为可以激活和放大的文化资源。
David
那么,这两种做法会带来什么影响呢?从中国的角度看,这无疑是提升文化软实力的一次好机会。毕竟,就像有分析师说的,‘动作片无国界’。
Ema
没错!通过AI,他们不仅能修复画质,还能创造全新的体验。想象一下,你可以‘走进’电影场景,感受那种氛围,这太吸引人了!
David
这确实能为经典IP注入新的生命力。但反过来看好莱坞,过度的谨慎可能会让他们在技术应用上落后一步。
Ema
是啊,如果一直争论不休,可能会错失AI发展的黄金期。不过,从另一个角度看,好莱坞的谨慎,是不是也在为整个行业的长期健康发展设定一种‘伦理护栏’呢?
David
这是个很深刻的观点。短期看,中国的模式发展快;但长期看,好莱坞建立的规则和对创作者的尊重,或许才是维持其全球创意中心地位的基石。
Ema
对观众来说,我们的选择会变多。但可能,以后我们辨别一个作品好坏的标准,也需要更新了。
David
展望未来,这场关于AI的博弈远未结束。全球AI电影市场的规模预计在十年内会增长近十倍,这是一个巨大的赛道。
Ema
我猜好莱坞不会永远停滞不前。他们最终会找到一种大家都能接受的合作模式,制定出AI的使用标准。这需要时间,但这是他们系统运作的方式。
David
我同意。而中国方面,虽然势头很猛,但也开始面临法律和伦理的挑战。比如,最近就有法院判决AI平台侵犯版权。这表明,中国的法律环境也在快速演变。
Ema
这么说,未来可能不是单方面的胜利,而是两种模式的相互借鉴和融合。好莱坞可能会学着更灵活地应用技术,而中国则需要建立更完善的权益保护体系。
David
总结今天,我们看到了AI在电影产业中上演的冰与火之歌。一边是好莱坞的谨慎、争议与对规则的坚守;另一边是中国影业的雄心、效率与对技术的全面拥抱。
Ema
这不仅仅是技术竞赛,更是文化战略和产业哲学的碰撞。未来会如何发展,我们拭目以待。感谢您的收听,我是 Ema。
David
我是 David。感谢收听 <Goose Pod>,我们明天再见。

Of course. Here is a comprehensive summary of the news article, formatted as requested. ### **News Summary: China's Aggressive AI Adoption in Film vs. Hollywood's Caution** * **News Title:** AI is controversial in Hollywood. For China’s film business, it’s no holds barred * **Report Provider:** Los Angeles Times * **Author:** Wendy Lee * **Date Published:** June 30, 2025 --- ### **Executive Summary** The news report details a significant divergence in how the United States and China are approaching the use of artificial intelligence in the entertainment industry. While Hollywood remains cautious due to strong opposition from creative guilds and concerns over intellectual property, China is launching a large-scale, government-backed project to use AI to revitalize classic films. This "no-holds-barred" approach is driven by a desire to cut costs, enhance cultural exports, and dominate the AI space, reflecting a different societal and regulatory landscape where labor concerns are less influential. --- ### **China's AI Film Revitalization Project** A major initiative led by the China Film Foundation, a nonprofit under the Chinese government, aims to use AI to modernize and reintroduce classic films to a new generation of global viewers. **Project Details:** * **Initiative:** To use AI to revitalize **100 classic kung fu films**. * **Key Partners:** The China Film Foundation and Shanghai Canxing Culture & Media Co. * **Featured Films & Stars:** The project includes iconic movies such as *Police Story* (Jackie Chan), *Once Upon a Time in China* (Jet Li), and *Fist of Fury* (Bruce Lee). * **AI Applications:** * Creating new animated versions of live-action films, such as an AI-driven reinterpretation of John Woo’s *A Better Tomorrow*. * Adding "stunning realism" to original films. * Building "immersive viewing experiences," like virtual bamboo forest duels. * **Stated Goal:** As stated by Zhang Pimin, chairman of the China Film Foundation, "By empowering cultural storytelling with technology, we can breathe new life into the classics and tell China’s stories farther and louder." **Financial & Production Impact:** * **Investment:** Shanghai Canxing Culture & Media Co. is allocating approximately **$14 million** to co-invest in selected projects, with "no revenue-sharing cap." * **Production Efficiency:** The AI-animated remake of *A Better Tomorrow* was reportedly completed with a crew of only **30 people**, significantly fewer than a typical animated project, highlighting AI's disruptive potential for labor. --- ### **Hollywood's Cautious Stance and Key Concerns** In stark contrast, the U.S. entertainment industry is approaching generative AI with significant apprehension, driven by organized labor and copyright holders. * **Labor & Creative Integrity:** Hollywood guilds are deeply concerned about AI's impact on jobs and creative control. * The **Directors Guild of America (DGA)** issued a strong statement: *"The DGA strongly opposes the use of AI or any other technology to mutilate a film or to alter a director’s vision."* They view AI as a tool that should only be used to *enhance*, not retroactively *distort*, a filmmaker's work. * **SAG-AFTRA** has actively fought for contractual protections against the unauthorized use of actors' digital likenesses and is pushing for federal legislation against deepfakes. * **Intellectual Property (IP) & Legal Action:** U.S. studios are actively protecting their IP. For example, **Walt Disney Co. and Universal Pictures** have sued AI startup Midjourney, alleging its model was trained on their copyrighted characters. * **Talent Relations:** Studios are reluctant to announce AI partnerships for fear of alienating talent who are wary of the technology. --- ### **Contrasting Societal and Regulatory Environments** The different approaches are rooted in fundamental differences in public opinion, labor rights, and government priorities between the two countries. * **Public Perception:** A United Nations Development Program survey highlights a massive gap in public trust. * **China:** **83%** of people feel confident that AI systems are designed to act in the best interest of society. * **United States:** Only **37%** of people feel the same. * **Labor & Governance:** China lacks the powerful, independent labor unions that exist in the U.S. * According to Professor Eric Harwit of the University of Hawaii, job losses from AI in China are often viewed as "just the cost of China’s moving forward," with fewer avenues for organized protest. --- ### **Reactions from Original Stakeholders** The announcement of the Chinese project surprised several of the original creators and their estates, indicating a lack of initial consultation. * **Bruce Lee Enterprises:** A spokesperson stated they were "previously unaware of this development and is currently gathering information." * **Director John Woo:** He had not been contacted about the AI remake of his film *A Better Tomorrow* but expressed that he is "very curious about the outcome." * **Jackie Chan:** A representative for the China Film Foundation said Chan is "aware" of the project and that discussions with his team are planned. Chan's own representative did not respond to a request for comment. --- ### **Strategic Rationale for China** China's aggressive AI strategy in film is a calculated move with clear cultural and economic goals. * **Global Cultural Export:** While China's domestic blockbusters (e.g., *Ne Zha 2*, which grossed **$2.2 billion** globally) often fail to attract large U.S. audiences, classic martial arts films have a proven and enduring global following. As noted by analyst Paul Dergarabedian, "action travels." * **Low-Risk, High-Reward:** Revitalizing existing, popular IP is seen as a low-risk strategy to enhance value. As noted by attorney Simon Pulman, "They’ve got very little to lose by doing this." * **Technological Advancement:** The project aligns with a broader national enthusiasm across government and industry to "adopt and integrate AI" and compete for dominance in the field.

AI is controversial in Hollywood. For China’s film business, it’s no holds barred

Read original at Los Angeles Times

Hollywood’s relationship with artificial intelligence is fraught, as studios balance the need to cut costs with growing concerns from actors, directors and crew members. But in China, efforts to use AI in entertainment are taking a more no-holds-barred approach.The China Film Foundation, a nonprofit fund under the Chinese government, plans to use AI to revitalize 100 kung fu classics including “Police Story,” “Once Upon a Time in China” and “Fist of Fury,” featuring Jackie Chan, Jet Li and Bruce Lee, respectively.

The foundation said it will partner with businesses including Shanghai Canxing Culture & Media Co., which will license 100 Hong Kong films to AI companies to reintroduce those movies to younger audiences globally. (Cinema City) The foundation said there are opportunities to use AI to tell those stories through animation, for example.

There are plans to release an animated version of director John Woo’s 1986 film “A Better Tomorrow” that uses AI to “reinterpret” Woo’s “signature visual language,” according to an English transcript of the announcement.“By empowering cultural storytelling with technology, we can breathe new life into the classics and tell China’s stories farther and louder,” said Zhang Pimin, chairman of the China Film Foundation, at the Shanghai International Film Festival earlier this month.

The project raised eyebrows among U.S. artists, many of whom are deeply wary of the use of AI in creative pursuits. The Directors Guild of America said AI is a creative tool that should only be used to enhance the creative storytelling process and “it should never be used retroactively to distort or destroy a filmmaker’s artistic work.

” “The DGA strongly opposes the use of AI or any other technology to mutilate a film or to alter a director’s vision,” the DGA said in a statement. “The Guild has a longstanding history of opposing such alterations on issues like colorization or sanitization of films to eliminate so-called ‘objectionable content’, or other changes that fundamentally alter a film’s original style, meaning, and substance.

”The project highlights widely divergent views on AI’s potential to reshape entertainment as the two countries compete for dominance in the highly competitive AI space. In the U.S., much of the traditional entertainment industry has taken a tepid view of generative AI, due to concerns over protecting intellectual property and labor relations.

While some Hollywood studios such as Lionsgate and Blumhouse have collaborated with AI companies, others have been reluctant to announce partnerships at the risk of offending talent that have voiced concerns over how AI could be used to alter their digital likeness without adequate compensation. But other countries like China have fewer guardrails, which has led to more experimentation of the technology by entertainment companies.

Many people in China embrace AI, with 83% feeling confident that AI systems are designed to act in the best interest of society, much higher than the U.S. where it’s 37%, according to a survey from the United Nations Development Program.The foundation’s announcement came as a surprise to Bruce Lee Enterprises, which oversees legal usage of Lee’s likeness in creative works.

Bruce Lee’s family was “previously unaware of this development and is currently gathering information,” a spokesperson said. Woo, in a written statement, said he hadn’t heard from the foundation about the AI remake, noting that the rights to “A Better Tomorrow” have changed hands several times.“I wasn’t really involved in the project because I’m not very familiar with AI technology,” Woo said in a statement to The Times.

“However, I’m very curious about the outcome and the effect it might have on my original film.”David Chi, who represents the China Film Foundation’s Special Fund for Film and Urban Development, said in an interview that Chan is aware of the project and he has plans to talk with Chan’s team. A representative of Chan’s did not respond to a request for comment.

“We do need to talk ... very specifically how we‘re using animated or AI existing technology, and how that would combine with his image rights and business rights,” Chi said. Chi did not have an immediate response to the DGA, Bruce Lee Enterprises and Woo’s statements.AI is already used in China for script development, content moderation and recommendations and translation.

In postproduction, AI has reduced the time to complete visual effects work from days to hours, said He Tao, an official with the National Radio and Television Administration’s research center, during remarks at the festival. “Across government agencies, content platforms, and production institutions, the enthusiasm to adopt and integrate AI has never been stronger,” He said.

During the project’s announcement, supporters touted the opportunity AI will bring to China to further its cultural message globally and generate new work for creatives. At the same time, they touted AI’s disruption of the filmmaking process, saying the “A Better Tomorrow” remake was completed with just 30 people, significantly fewer than a typical animated project.

China is a “more brutal society in that sense,” said Eric Harwit, professor of Asian studies at the University of Hawaii at Manoa. “If somebody loses their job because artificial intelligence is taking over, well, that’s just the cost of China’s moving forward. They don’t have that kind of regret about people losing jobs and there are less opportunities for organized protest against the Chinese government.

” (Golden Harvest) Hollywood guilds such as SAG-AFTRA have been outspoken about the harm AI could have on jobs and have fought for protections against AI in contracts in TV shows, films and video games. The unions have also pushed state and federal legislators to create laws that would give people more protections against deep fakes, or videos manipulated to show a person endorsing an idea or product that they don’t actually support.

There is no equivalent of that in China. “You don’t have those freestanding labor organizations, so they don’t have that kind of clout to protest against the Chinese using artificial intelligence in a way that might reduce their job opportunities or lead to layoffs in the sector,” Harwit added. U.S.

studios are also going to court to challenge the ways AI companies train their models on copyrighted materials. Earlier this month, Walt Disney Co. and Universal Pictures sued AI startup Midjourney, alleging it uses technology to generate images that copy the studios’ famous characters, including Yoda and Shrek.

In China, officials involved in the project to remaster kung fu films said they were eager to work with AI companies. They said that AI will be used to add “stunning realism” to the movies. They are planning to build “immersive viewing experiences” such as walking into a bamboo forest duel and “feeling the philosophy of movement and stillness.

” In areas such as animation, new environments could be created with AI, Chi said. “We are offering full access to our IP, platform, and adaptation rights to partners worldwide — with the goal of delivering richer, more diverse, and high-quality AI enhanced film works to global audiences,” said Tian Ming, chairman of Shanghai Canxing Culture & Media Co.

in his remarks earlier this month. Tian said there is no revenue-sharing cap and it is allocating about $14 million to co-invest in selected projects and share in the returns. The kung fu revitalization efforts will extend into other areas, including the creation of a martial arts video game.Industry observers said China is wise to go back to its well of popular martial arts classics out of Hong Kong, which have inspired U.

S. action movies for decades.There’s also not as much risk involved for China, said Simon Pulman, a partner at law firm Pryor Cashman.“They’ve got very little to lose by doing this,” Pulman said. “If it can potentially enhance the value of those movies, there’s very little downside for them.”China’s film industry has grown significantly compared to decades ago, boosted by the proliferation of movie theaters, including Imax screens, in the country.

In the past, China’s box office relied heavily on U.S. productions like movies from the “Fast & Furious” and Marvel franchises, but now local movies dominate the market. The Chinese animated movie “Ne Zha 2” grossed $2.2 billion at the box office globally. But those Chinese productions generally don’t draw large U.

S. audiences when they’re released in the States. The classic martial arts movies, however, have a global following and enduring legacy. “People love martial arts movies, because action travels,” said Paul Dergarabedian, senior media analyst at Comscore. “It doesn’t matter what language it’s in, if you have a great action sequence and great fighting sequences.

” More to Read

Analysis

Phenomenon+
Conflict+
Background+
Impact+
Future+

Related Podcasts